The Joyce Paton Summer Sale Starts This Saturday – In Store Only
As a small independent boutique, I’ve always chosen to do things a little differently. At Joyce Paton, we don’t follow the discount culture or jump on constant flash sales. We believe in the value of great design, thoughtful buying, and dressing with intention. That’s why we only hold two sales a year — one in winter, and one in summer.
And when we do, it’s the real deal.
This Saturday, I’m opening the doors to our Summer Sale, and as always, it’s 50% off everything — no small print, no gimmicks, no ‘up to’ disclaimers. Just beautiful pieces at half price, because I believe in making room for new collections the right way — honestly, and with respect to my customers and the designers I stock.
Expect a curated edit of timeless, seasonal styles from our much-loved Scandi-inspired brands — all handpicked for ease, elegance, and that signature cool, pared-back look that never dates. Whether you’re topping up your summer wardrobe or finding something special to carry you into autumn, this is a great opportunity to discover the pieces you’ve had your eye on.
The sale will begin in store only, giving our local community and loyal customers first access to the rails. I love seeing people in the boutique, talking through what suits them, and helping them build wardrobes that last beyond just one season.
If you’re nearby, come in, say hello, and have a browse or check out our social media.
See you Saturday,
Joyce x